New Gadgets Changing the Face of Retail

With the introduction of new technologies over the past few decades, the fast-paced retail sector has improved in leaps and bounds. But tech experts, including a number of talented Australians, have generated some new technologies which will change the face of retail in the coming months and years.

After the Online Retailer Conference & Expo at Sydney on Wednesday, we rounded up a number of the exciting new creations presented and looked at how they are going to enhance your shopping experience through network security and performance management in Melbourne and Sydney. According to Alice Kuepper, the organiser of the expo, the future of shopping really is just around the corner, with a few of those technologies hitting the market in only a mere couple of months.

The Makeover Mirror

For those who love to get their makeup done professionally, this is a complete game changer. Rather than trying to recreate your favorite look in your home, these mirrors record your make up artist’s every movement. These Makeover Mirrors, or ‘virtual mirrors‘, quite literally record you with your makeup applied in-store before sending you a weblink video of the recording to use in your home that is also stored on a cloud management platform for later use.

A luxury light system will also simulate natural sunlight to ensure your video is colour-corrected, while a flexible light temperature will recreate distinct light environments, so you look perfect on a sunny day, at the office or on a night out. You’ll also be delivered a database of all the goods you tried on. A brand new product for Australia, global merchant Neiman Marcus now hosts sixty virtual mirrors in its stores.

Online Fitting

There is nothing worse than ordering a number of clothing on the internet, only to find that they do not come close to even matching. The smart people at Style Atlas understand this issue all too well, and have been working hard and consistently testing managed services to establish a new tech solution for this problem. They’re the first in the world to design a solution which permits you to make a ‘bod-e-map’ – your own personal set of match related body dimensions – requiring just one full length picture along with your height and weight.

Working with partner retailers, Style Atlas then requires the garment measurements from each single special style offered, before telling you that size will fit, according to your ‘bod-e-map’ and how the garment was created to fit. This creative invention is anticipated to fully start by the end of the year.

The Inspiration Corridor

The tech-heads from Intelliscape will be launching their ‘Inspiration Corridor’ at the Online Retailer Conference & Expo this month. This amazing invention sees shoppers input a ‘corridor’ lined with big displays and fitted with a camera. The camera then builds a profile for you using your age, height and gender before displaying content that’s specially tailored to you. You can then select garments you prefer and the magic displays will show you the finished outfits – the ideal technology for the lazy shopper, mobile data capture technology is integrated into the Inspiration Corridor so you can ‘try on’ things you see out and about.


While holograms are associated with high-tech displays and Sci-Fi movies, they will shortly be in a store near you. Recently, digital signage and displays will be installed in and around stores to show customers an almost-3D digital picture of products and advertising. Essentially, the holographic displays will show clients different products and advertisements from several angles, allowing us to observe the front, sides and back.

The group at Intelliscape have taken Holograms one step further and designed a holographic screen with a camera inside. This camera will capture your age and demographic before compiling the content to show you products applicable to you for the greatest personal shopping experience.

Blended Experience Shopping

Brauz, an Australian startup, is currently working to make the world’s first ‘mixed experience’ market, bringing physical, electronic and digital shopping together. The Brauz Program, which is available soon, permits you to browse products presented to you according to your interests, likes, behaviors and phases of life – all enabled by an agile test management software.

Then, when you walk past a shop you will be given a notification to inform you that this shop actually stocks among the products that you have saved on your program. Or, even more impressively, if you’ve enjoyed a branded pair of black boots, you will get an alert if you walk past a shop stocking similar black boots.

Virtual Reality

This technology allows you to store anywhere in the world and customise your designs in real time. Because of marketing and innovation agency Rh7thm and Augmented Reality/Virtual Truth pros MultiDimensionCorp, it will not be long until you are experiencing virtual reality shopping both in-store and at home.

Partnering with Disrupt Sports in the 2017 Online Retailer Conference and Expo and various IT consultants in Melbourne and Sydney’s shopping districts, they’ve created a technology that lets you pop augmented reality glasses and make your own personalised surfboard design, all of the while experiencing it in VR prior to making the purchase.

A guide to Shopping in Melbourne

From the Major, iconic branded stores to unique, independent boutiques, shopping Arcades and unique laneways, Melbourne is genuinely a shopaholic’s dream — and if you want a fast energy boost perk you back up during you intense shopping spree (it is entirely exercise), there’s not any lack of adorable coffee shops and trendy suburbian eateries where you can grab a prepared meal in Hawthorn; with its little designer stores to the CBD, with its world renowned franchises and clever little alley way eats!

fresh food store, basketball apparel,shopping

Brand Outlets

Bridge Road Richmond

Bridge Road Richmond is your very best bet if you’re searching for designer bargains.  Anthea Crawford, Zu, Witchery, Table Eight, Sportsgirl, Review and much more — with lots of bars and eateries nearby to catch a quick-bite, to relax, refuel and continue shopping the entire day.

Smith Street, Collingwood

For cricket, hockey, footy, tennis or basketball apparel or other sportswear, Smith Street in Collingwood is the greatest outlet destination. Here you’ll find big sporting brands like; Nike, Converse, Adidas, Champion, Brooks, New Balance, and Russell Athletics to list a couple.

Smith Street is also your go-to location for all adventure and outdoor clothing with Kathmandu, Mountain Design and Timberland each taking a space in the lively precinct.

Melbourne markets

Rose Street Market: 60 Rose Street, Fitzroy –Open 11am to 5pm Saturdays and Sundays

Soak up the urban vibe at the Rose Street Markets, with everything from art, photography, clothing, jewelry and homewares, located just off Brunswick Street not far from Bell City’s doorstep.  Hint: The brothers behind Fitzroy’s Rose Street Artists’ Market have opened an adjoining cafe; Young Bloods Diner, complete with a breathtaking rooftop view.

Camberwell Market: Station Street, Camberwell — Open 7am to 1pm every Sunday

One of the most popular Sunday markets for junk hunters and treasure collectors alike due to the fact you’re very likely to locate all kinds of stuff such as household products, clothing, toys, books, and more at the Camberwell Market.

Queen Victoria Market: Corner of Victoria and Queen Street, Melbourne — Open from 9am Tuesdays, and Thursday to Sunday

Enjoy the vibrant atmosphere at the largest open-air market this side of the hemisphere. The historic Queen Victoria Market, also known affectionately as ‘Vic Market’ or ‘Queen Vic’.  With over 150 stalls of international street food, vintage fashion, homewares, wine bars and activities for the kids, the iconic Queen Victoria Market is a shopping spot not to miss on your next Melbourne holiday. For locals it provides a great alternative to supermarket chains and rivals even the most organic fresh food store with a huge range of produce to meet anyone’s needs.

Designer fashion

Collins Street, Melbourne CBD

Label lovers flock to Melbourne to find one-off-pieces by high-fashion designers like Prada, Comme des Garcons, Dolce & Gabbana and Jean Paul Gaultier — most of which you’ll locate at the Paris end of Collins Street.

Chapel Street, South Yarra

There’s so much to love about Chapel Street, the vibrant

Culture, bars, restaurants and countless clothing stores. While you’ll see cruisy local hipsters donning causal wear like thongs, shorts and basketball shirts, several notable designer stores along this vibrant strip include Sass & Bide, Le Louvre, Alice McCall and Manning Cartel — to name a couple.

Laneways and arcades

Al fresco eateries, coffee shops and cosy bars all nestle

Side-by-side in street-art covered laneways throughout our beautiful city, every one

of Melbourne’s arcades has a special character and charm:

Centre Place and Degraves Street

Immerse yourself into a Melbourne postcard scene at Centre Place; where you are able to cross the cobblestones with a new pair of heels or kicks (if you prefer) from Sole Devotion on Degraves Street.

The Block Arcade

Connecting Collins to Little Collins and Elizabeth Streets, Melbourne’s Block Arcade is one of our oldest shopping precincts, built in 1891 the stunning mosaic-tile flooring, glass canopies and carved stone walls will take your breath away (while you do a little shopping).

Vintage finds

Home to Melbourne’s broadest Assortment of vintage pre-loved items such as women’s shoes and clothes, the northern suburbs is the best place to discover a particular gift or keepsake. Simply, choose a simple stroll along High Street Northcote, Brunswick Street, Smith Street Collingwood or Gertrude Street Fitzroy to discover a fantastic choice of quirky antique shops.  Among our favourites is Clara Fox where you’ll get a collection of Grace Kelly inspired dresses, silky Audrey Hepburn style gloves, dressy women’s pumps and a lot more.

Independent boutiques

While We love global brands, it is our Australian Independent designers that actually do stand above the rest.  If you concur, go to Dot.COMME on Swanston Street, E.E.S or Left Fashion at Fitzroy, Eastern Market, Capela at Carlton, Godwin Charli at South Yarra or even Akira on Bourke Street in Melbourne’s CBD to pick up the Great Melbourne outfit.

Good News for Wine Lovers in Melbourne

wine yarra valley,take home mealsIf you’re like me you love sitting down in front of the TV on a Saturday night with a massive blanket, one of your favourite take home meals and a good bottle of wine… or two… or three. Okay the cats out, I really love wine!

Recently there’s been several good pieces of news if you’re a wine lover like me and living or staying in Melbourne!

Starting with…

Double Gold Awarded Wine only $6

At Only $6 it’s Significantly Less than one-hundredth the Price of a famed 2012 Penfolds Grange.

However, an unassuming, private-label wine marketed through Coles Supermarkets has enraged, and probably embarrassed, Australian and international powerhouse manufacturers to bring home a highly prestigous “double gold” medal.

It is enough to make wine snobs shout in their pricey Riedel Eyeglasses, the wine is good enough to be served at a museum art and design exhibition, and the effect indicates the rising strength and caliber of supermarket private-label wines which were formerly viewed as hardly drinkable.

While I have preferred regions like wine from Yarra Valley, I must admit I am loving the cheapies at the moment. For too long we’ve worried too much about label and price; not taste. It’s good to see the wine world becoming less snobby!

Additionally, the success against the chances echoes last year’s shock win by A 5-dollar bottle of Coles wine which has been selected by a panel of candidates — such as pioneering Australian winemaker Wolf Blass — by a field of 10,000 to be called the best wine below $20 a bottle.

This wine, Coles’s Big & Tasty Shiraz 2015, instantly Sold out when information of this decoration given to it by powerful wine sector magazine Winestate became known.

The grocery store has done it again. A 6-dollar cabernet Sauvignon sold solely by Liquorland, First Choice and Vintage Cellars; the spirits banner collections possessed by Coles, has won high honours in the prestigious Melbourne International Wine Contest, beating a field of global competitions.

The MIWC judging panel was unanimous in evaluation, the St Andrews Cabernet Sauvignon 2016 was deserving of a gold trophy — a rare consensus on quality that’s marked with the award of “double stone” status.

Wines exclusive to Liquorland won an Additional eight awards in the Series, including one gold, two silver and five bronze awards.

Head of Coles wine sourcing Bob Paulinski, that ran US Giant Wal-Mart’s spirits division, stated Liquorland was thrilled with the hottest accolades for its series’s portfolio of exclusive wines.

Paulinski stated, “We’ve worked really hard with our winemaking suppliers for years to create a portfolio of amazing quality wines that over-deliver for our customers and a win like this shows that our exclusive wine brands can stand shoulder-to-shoulder with the best in the market, and is a testament to the incredible work our suppliers do in making these wines.”

Within the past few years supermarket giants like Coles, Woolworths And German discounter Aldi are pouring more funds and investment to sourcing and producing quality wines to market under their own branding, as private-label offers to shoppers which are typically very economical and will sell for as little as $5.

Aldi specifically has gained a massive following because of its range Of all private-label beers, wines and spirits. A number of these wines have won awards and are gaining the attention of shoppers.

While I’m extremely happy and won’t complain about cheap good wine, I am concerned that the new private label brands from large supermarket chains could provide some threat to the entire wine experience.

I love the entire wine experience that can be offered by vintages, vineyards and cellar doors in famous regions across the world. If the supermarkets continue to dominate this space will I still be able to head to the Yarra Valley for a weekend; have a day of boozey wine-tasting from renowned labels, crash way too late in a cozy little cottage and then cure my throbbing head the next day at a hang-over curing breakfast restaurant?

But onto good news story two!

take home meals,alcohol,breakfast restaurant

Deliveroo is now Delivering Alcohol

Recently Deliveroo began delivering alcohol. That’s right it is now not only meals to go Hawthorn, Collingwood and other inner suburbs, it’s now drinks to go too! Deliveroo will send alcohol in 30 minutes or less, Monday through Sunday, between 12pm and 11pm.

The brand-new alcohol-only support in Melbourne is the very first for Deliveroo in Australia, although the business says other towns will come.

Now You Can have wine, spirits and beer delivered to your House from Blackhearts & Sparrows, the Grosvenor Hotel, Melbourne Wine Store, Fitzroy Social, The Shaw Davey Slum and much more. The limitation per order is just one slab (24 x 375ml containers) of beer or premixed spirits or six bottles of wine or one bottle of spirits (750ml).

The future is now people! And it promises cheap wine without the hassle of going to the store to collect it. Embrace it and love it, but keep in mind there could be some unexpected downsides to all these changes… time will tell

Where to Shop in Sydney This July

The winter chill has set in this week, making it the perfect time to add some warmer staples to your wardrobe. It is the end of the school holidays and end of year, so there are a lot of warehouse sales going around, which you could organise same day home delivery for. Plus if you believe monogramming has attained its style summit, think again. Sydney brand Alt.Armour is another go-to for many things bespoke.

Warehouse Sale Guide

Synonymous with the Australian fashion trends for decades, Leona Edmiston is holding their annual two-day warehouse sale with a minimum of 60 percent off all stock. Find Leona’s classic feminine prints in the kind of vintage finds, samples, dresses from $30, kids wear from $20, $40 handbags and jewellery and $50 women’s shoes.


Australian brand Maurie & Eve are bringing their warehouse sale to Sydney for a couple of days with as much as 70 per cent off fall and winter ’17 stock, in addition to selected samples. Combining femininity with practicality, expect to see their signature silhouettes, colours and structures.

If you do not mind a sale with a mystery location, then the Designer Forum warehouse sale is one to keep on your radar this weekend. The sale will comprise of 80 percent off women’s, men’s and children’s clothes, stocking the likes of Camilla, Zimmermann, Bec & Bridge and Bassike. The sale location is top secret until Thursday, so keep your eye on the brands’ social pages for updates.

Hansel & Gretel is holding a pop-up sale with previous season samples and collections on offer. Known for masculine shapes with female sensibilities and neutral tones, this is the best opportunity to grab some pieces that will take you from the workplace to date night.

Mark your diaries, next week Paddington will once again play host to the cult designer clearance event, Big Fashion Sale. There will be around 80 percent off on 20 local and worldwide luxury brands, such as clothing, jewellery, men’s and women’s shoes and handbags. Designers to keep an eye out for include Lanvin, Christopher Kane, Stella McCartney, Alexander Wang, Studio Elke, rag & bone and a lot more.

Online boutique Esther has 80 percent off on apparel essentials in their end of financial year sale. The sale includes winter clothes and accessories from Finders Keepers, Blessed Are the Meek, Jetset Diaries, Grace and Hart and more, in addition to home decor and gifts, Esther also offer a same day online delivery service on all full priced and sale products.

Just Launched

From the early 1900s, you can envision the humble bra appeared quite different, meanwhile the sports bra was still some 60 years from being devised. Berlei, that is now synonymous with the sport bra in Australia, is celebrating its 100th birthday with a series of special edition styles designed by Sydney-based screen-printing artist Kate Banazi. The four designs feature colours and patterns which Banazi says evoke qualities of power and movement.

The London-born artist has collaborated with Dion Lee and Qantas However, this assignment introduced parameters unique to lingerie layout. “It’s a very small space. You’re utilising maybe 20 centimetres square,” she said. She enjoyed the challenge and the comparison of designing within more commercial boundaries than her own work.



At the same manner as millennial pink is shaping up to be the colour of 2017 (sorry Greenery, you did not stand a chance, the monogramming trend does not appear to be moving anywhere. Sure it looks like everything under the sun, from our pyjamas to women’s sneakers, today bears our initials, who doesn’t want to invest in a small bespoke piece?

While most of the monogramming on offer thus far has been quite minimalistic, the creative’s behind the blog and e commerce store Eating up with the Hannashians and Joshua Joynes of Cosmopolitan magazine have banded together to present a new offering from the Australian industry. Observing the current “hardware trend”, Alt. Armour provide industrial-inspired pebbled leather cross body bags, a thick string and flexible soft leather strap, with bespoke heavy-metal lettering bolted on the front. They are practical and chic enough to become your go-to accessory for work and brunch. The bag will match your ankle boots, iPhone, wallet and essentials and contains slots for cards.

The brand is currently offering silver letter bags from $149.00-$209.00. . The #altarmy plan to launch more “unique and edgy” accessories will come in gold.


Grey is usually synonymous with the gloomy weather conditions of winter, but It’s going to brighten up – and get more chic – with fashion house Dior using it as one of the basic colours of the Paris Haute Couture collection. Following the exploration of blue at the ready-to-wear autumn/winter collection, designer Maria Grazia Chiuri paid tribute to the colour’s association with lavish fashion throughout the 40s and 50s. Sheer gowns and tailoring brought to life the many shades of gray, developing a statement. Grey also set the tone for the Valentino and Zuhair Murad collections, providing luxurious materials like velvet and tulle, embellishments, decorative textures and shapes a canvas to glow.

Grey is a sensible hue to invest in for the seasons to come, ideal for both formal and casual looks.

Best Tips For Online Shoppers

There are some very important things to consider when you are going to shop online for whatever it is you need. In order to avoid getting ripped off and get exactly what you want, you will need to follow some important rules that could end up saving you a lot of money and keeping all of your personal and financial information private. Anyone who for example goes online to shop for luxury lingerie should check to see if the website is secure. Typically you will see an “s” after the “http” in the URL bar at the top of your browser. This indicates that the website is most likely a safe place to shop so you can go ahead and provide all of the necessary financial information in order to make the purchase.

You should also carefully look over the privacy policy created by the owners of the website, just so you can be clear on any and all problems that may come up. It is extremely important to read and agree to all of the conditions and terms that are listed, because with most online shopping websites, you will be required to read and agree to all of the terms. While most people do not do this because of the fact that it is rather time-consuming, you should at least skim through to see what the policy consists of.

The more you know about the website you are shopping on the better. If at all possible you should try and see what you can find with regards to user reviews and comments on the website you are thinking about buying from. This will give you a good idea as to whether or not it is a trustworthy place to shop on. The last thing you want is to waste your money on an item from a website that is going to take your money and give you nothing in return.

Sometimes certain website use the “cookies” or browser history of its shoppers to gather information on them for marketing purposes. If you want to avoid spam in your inbox and even spyware, you might want to consider deleting or clearing your cookies after you are done shopping on a particular website. This could end up saving you quite a bit of grief, so make sure to take care of that after you are done purchasing your item.

Always remember that when it comes to the safest way to shop online, a credit card is always best. You might even want to consider getting a Paypal account, because an increasing number of places are accepting these online. They are essentially debit cards which you draw money from in a virtual bank account. Although there are certain drawbacks such as not being able to take money out of an ATM without paying a fee or transferring funds to an actual bank account, it can come in handy if you are a frequent online shopper. As long as you keep all of these tips in mind, you will be able to make the most out of your internet shopping experience.